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How Booking.com Increased Website Conversion by an Estimated 20% to 30% Using 4 Psychological Triggers | Raw.Studio

This case study explores how Booking.com system works and why it consistently improves website conversion performance.

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#4: Bring Back Idiomatic Design - by John Loeber

I’m part of the desktop software generation. From Windows 95 to Windows 7, I grew using mostly-offline software on computers operated via mouse and keyboard, well before tablets and smartphones. Recently, I’ve been m...

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Is this really needed?

Why "remove before you add" should be a first principle for product teams.

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Case Study: How Airbnb Increased Bookings by 25% with 3 Trust-Building UX Changes | Raw.Studio

This case study explores how Airbnb UX changes worked, why they mattered, and what product builders can learn from them.

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How Lime redesigned its e-bikes to make them easier for more people to ride - Fast Company

The new ‘LimeBike’ feels lighter, is easier to steer, and is more comfortable for a wider range of riders.

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